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85.5% of AI Search Results Reference Earned Media: Here’s What That Means for Your Brand
For more than a decade, marketing budgets have been dominated by paid tactics such as glossy native ads, advertorials, and influencer campaigns. The aim was simple: get brands in front of audiences through placements that looked like earned media. But Generative AI just flipped the script. AI Search Is Built on Earned Media Muck Rack’s Generative Pulse 2025  report analysed over one million real user prompts into top AI tools (ChatGPT, Gemini, Claude). The results are a wak
Becky Stead
Oct 283 min read
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How to Write a Winning Award Entry
Winning awards  isn’t only great for a morale boost. Awards boost your brand’s credibility, trust and awareness. It shows you’re a leader...

Riannon Palmer
Mar 283 min read
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What’s The Difference Between PR and Marketing?
Public relations, also known as PR , and marketing have different but crucial roles for businesses. One of the most common questions...

Riannon Palmer
Jan 31, 20242 min read
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What Does a PR Agency Do & How Can They Help Elevate Your Brand?
PR agencies are the unsung heroes behind many of the seamless communication strategies you see across the media. But what exactly does a...
Naoimi Johanna
Jan 2, 20243 min read
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Why your marketing may be doing more harm than good
Barbie-mania has been sweeping the globe. You may have been living under a rock if you’ve missed the reported $150 million invested in...

Riannon Palmer
Aug 16, 20233 min read
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Why you’re not securing your senior team’s buy-in to your marketing concepts
One of the most frustrating things for marketing teams is waiting for senior sign-off. Lem-uhn explores why this happens.

Riannon Palmer
Aug 2, 20233 min read
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Why you're repelling Gen Z customers
Gen Z makes up 40% of the global consumer population. Like with every generation, this younger section of your target audience is...

Riannon Palmer
Jun 28, 20233 min read
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Why Digital PR Is Key to Your SEO Strategy
Lem-uhn shares why you're ranking low on Google and what you need to change

Riannon Palmer
Jun 15, 20233 min read
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Why you’re struggling to attract new customers
Why you're struggling to attract new shoppers to purchase from your brand and how to change this.

Riannon Palmer
May 18, 20232 min read
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Why your brand trust rating directly reflects your customer numbers
What do Marks & Spencers, Samsung and Ikea all have in common? They hold high brand trust. The retailers are the three most trusted...

Riannon Palmer
Apr 27, 20232 min read
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How to make your marketing budget go further
With marketing budgets cut, Lem-uhn shares how to optimise your marketing to secure a high ROI

Riannon Palmer
Apr 20, 20232 min read
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Why you’re missing out on convenience customers
People are time-poor. Lives are busy and for some people, this results in convenience shopping. This is when you choose the first product that is at a convenient location and ticks a few essential boxes. We are all convenience shoppers at some point. But for some convenience trumps a more affordable or even better product and they always prioritise convenience shopping. With busy lives, there are millions of transient and permanent convenience shoppers. You need to optimise y
Sofia Leadbetter
Apr 6, 20233 min read
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How to convince customers to purchase your product during economic turmoil
People need to buy their everyday necessities. But when you’re in a period of economic turmoil, how do you convince customers to purchase...

Riannon Palmer
Mar 21, 20233 min read
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Why consumers are shopping with your competitors (rather than you)
A guide to why consumers are choosing your competitors over you and how to win them over.

Riannon Palmer
Feb 8, 20234 min read
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Why companies need to prioritise sustainability in 2023
The past few years have seen a major surge in people focusing on sustainability and the day-to-day changes we can all make to combat climate change. At Lem-uhn, we are also committed to being a part of this. Whether it’s through our positive ethos of working with better brands or our carbon offsetting schemes that see us counteract our carbon emissions, we realise that we must all make changes for the better. A Millennial movement With Millennials and Gen Zs accounting for
Sofia Leadbetter
Dec 13, 20222 min read
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Why It’s Important to Invest in PR as a Start-Up
As a scaling start-up, you're likely juggling everything from product development to hiring and operations. But there’s one powerful...

Kirby Hay
Aug 25, 20224 min read
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How To Be More Positive
At Lem- uh n, we prioritise positivity, however, we’re also aware that sometimes it's hard to be positive. Happiness is something that...

Riannon Palmer
Feb 8, 20224 min read
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